Lay out a grid of cards with three cards of each category; a column of three characters, three objects, three locations and three animals. Take your brainstorm question and start adding a random combination of card. Start with two cards, then three and when you feel really inspired add four cards to the starter question. Just start spawning new hybrid ideas till the power runs out.
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Let’s say your question is: how can we improve our customer service?
Adding two cards will change this question into ‘how might we improve our customer service in our candy house for Cleopatra?’
Take another look at the grid and add or change around some cards; How can a jelly fish improve our customer service for Cleopatra in an elevator? Now that will get you some strange and specific solutions!
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